We are looking for a Marketing Communication Specialist to join our Global Marketing Communications team based in Hoofddorp, Netherlands.
About Barentz
Barentz is a leading global life science and specialty performance ingredients distributor. The company sources branded specialty ingredients from leading manufacturers worldwide and its ingredient experts provide value-added technical support which includes pre-mixing, blending, ingredient formulation, and ingredient testing from its state-of-the-art, customized formulation centers, and application laboratories in EMEA, Americas, and Asia-Pacific.
Established in 1953, Barentz has operations in more than 65 countries with a strong presence in Europe and North America and a rapidly growing network in Latin America and Asia-Pacific. With an estimated turnover of €2.5 billion, the company employs over 2,000 people worldwide and serves more than 22,000 customers. For more information, visit: http://www.barentz.com
About this role
The Marketing Communication Specialist is responsible for developing and implementing marketing communication strategies to optimize marketing communication effectiveness on a company global level, but also on the assigned market segment level in order to enhance our customer and principal on-line and off-line experience. Marketing Communication Specialist will be a member of a global marketing communication team. This role will collaborate with others throughout the organization, and it will report to the Head of Global Marketing Communication. This role requires a minimum of 10 years of working experience in a B-to-B environment and a skillset of mid to senior marketing communications project manager.
Your job
- Work in close collaboration with the Head of Global Marketing Communication in order to coordinate corporate branding over Barentz’s multiple divisions.
- Manage various projects related to global marketing communication and branding initiatives.
- Be a brand ambassador: create and maintain a strong global brand image through captivating and consistent messaging.
- Develop a yearly marketing communication plan per market segment and set a standard for yearly planning, in a corporation with divisional marcom managers and VPs and/or senior technical marketers.
- Maintain a calendar of marketing communication activities per division including tradeshows, webinars, technical seminars, etc., and ensure associated deadlines are met.
- Responsible for the creation and execution of marketing campaigns, videos, presentations, webinars, blogs, podcasts, formulations, online catalogs, print/digital ads, graphics, charts, and social media campaigns.
- Collaborate with sales on marketing tools, projects, and product information presentations.
- Lead major tradeshows projects, with a focus on messaging and overall coordination in corporation with a dedicated tradeshow manager.
- Proofread marketing collateral (ads, product guides, articles, press releases, etc.)
- Assist with the internal and/or external digital newsletter(s), as needed.
- Apply basic graphic design skills in InDesign, as needed.
- Website content management.
- Work independently and in a team environment on various ongoing projects.
- Support and lead by example, Barentz’s culture, values, and fundamentals.
- Participate in ongoing personal development opportunities.
About You
- Bachelor’s degree or equivalent experience.
- At least 10 years of experience in marketing communications.
- Excellent command of English (native or near-native), written and spoken is required.
- Hands-on experience with Adobe Creative Suite (Illustrator, InDesign, Photoshop), Microsoft Office (PowerPoint), CMS for webpage content (some HTML required), social media apps, Constant Contact, InDesign, Canva, and Hootsuite.
- Strategic thinker and decision-maker.
- Strong attention to detail and organizational skills.
- Exceptional writing and editing skills.
- Exceptional written and verbal communication skills and the ability to adapt communication style to the audience as needed.
- The ability to work in an international (partially virtual) team environment, prioritize work assignments and act independently.
- Ability to be proactive on marketing ideas that create value for the organization and assigned division.
- Self-motivated, high energy, and an engaging level of enthusiasm and positive outlook.
- Software knowledge of Microsoft Office including Outlook, Word, Excel, and PowerPoint.
- Act legally and ethically in all professional relationships in adherence to Barentz’s values and fundamentals.
- Live near Hoofddorp.
Why Barentz?
- Great company to work for, with positive and warm company culture, One Team, One Goal mentality.
- An inspiring multinational company, with fast-growing market segments, and global coverage.
- Competitive package including 27 days annual leave + bonus structure.
- Commuting allowance, up to 50 Kilometers one way.
- Flexible and hybrid working environment.
- Fringe benefits like health care, pension scheme, company fitness scheme, etc.
Interested?
If you feel excited reading the above and want to join our journey, please send your resume in English, by using the below apply button. Any questions regarding this position, please contact Jill Lan: jill.lan@barentz.com.
Job ID: No.29